The Florena™ | Soft Bloom Aesthetics
The Florena™ | Soft Bloom Aesthetics
The Florena™ | Soft Bloom Aesthetics
The Florena™ | Soft Bloom Aesthetics
Regular price £70.00 Sale price£34.98 Save £35.02
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Limited stock, only 3 left!
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SALE UPDATE: Due to high demand during our Spring Sale, items will not be restocked once sold out.

The Florena™ | Soft Bloom Aesthetics

Feminine grace meets floral poetry.

The Florena™ is a celebration of delicate charm and timeless elegance, thoughtfully designed to elevate your wardrobe with a whisper of romantic allure. Its flowing silhouette and soft floral print come together in perfect harmony to flatter your figure while embracing a naturally graceful aesthetic.


Crafted for women who adore beauty in motion, this dress moves with you—effortlessly chic for garden parties, moonlit dinners, or simply strolling through sun-drenched streets. The lightweight fabric feels like a gentle breeze against the skin, offering a sense of comfort wrapped in sophistication.


Why you'll fall in love with The Florena™

🌸 Romantic Floral Pattern
Adorned with a refined floral motif, The Florena™ captures the essence of a blooming garden—elegant, fresh, and forever in style.

🌿 Flattering, Flowing Fit
Designed to highlight your natural shape with ease, this dress offers a soft drape that flatters without clinging—enhancing your feminine silhouette in the most effortless way.


👗 Versatile Styling Options
Pair it with heels for a refined occasion look, or dress it down with sandals for relaxed elegance. The Florena™ transitions beautifully from day to night, from casual to chic.

Effortless Elegance
Its sophisticated lines and graceful movement make it a standout piece—one that speaks of confidence, softness, and refined taste.



Today’s your chance! Shop now with 50% off and elevate your style effortlessly.

We offer a 30-Day Money Back Guarantee so you can assess the fit, quality, and style before making a final decision.

How It Works:

• Try it at home for 30 days. Check the fit, fabric, and overall look.

• Not satisfied? We’ll make it right. Contact us, and we’ll provide the best solution.

• No complicated returns. We offer flexible solutions to ensure a seamless experience.

We offer Free Premium Delivery on all orders.

Orders placed before 11:00 PM are prioritized for processing and prepared for dispatch the next day. Once shipped, you will receive a confirmation email with tracking details to monitor your order every step of the way.

At Urban Vogue London, you can securely and conveniently pay for your order using either Credit Card or PayPal.

Social Proof

Megan Walker, Emily Carter and 40k+ other people are wearing items from your Brand.

Ultimate flexibility

A comfortable fit crafted from high-quality, durable materials.

Eco-Friendly

Discover our sustainable apparel crafted from eco-conscious materials, blending style with mindful choices.

Breathable Comfort

Breathable materials ensure comfort and a fresh feel, whatever your day brings

Empowered by Elegance

With 20 years of experience, Urban Vogue London creates timeless fashion for confident women—celebrating individuality, effortless style, and everyday comfort.

20+ Years of Experience

Your trusted fashion partner since 2004. Experience the difference in passion and reliability.

available 24/7

Our team is always ready to answer any of your questions.

30-day money back gurantee

Enjoy 30 days to decide whether to keep or return your order effortlessly.

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